Skirting around the peripheries of various styles, Heich es Heich concentrated on joining together its favorites in a strong and dynamic collection. From the beginning, crushed velvet and crepon drenched in vivid, metallic hues enraptured the audience in a single moment. But, it was short-lived as the pieces switched focus towards well-placed details and classic […]Read more "SFW: Heich es Heich’s 2016 F/W “Riot” Collection"
Like a swirl of dark romance brought to center stage, a montage of blacks, grays, and a pop of red danced across the runway. Jarret hit us with a wave of nostalgia from the rebelliousness of youth, allowing it to bubble and froth over the top—A convolution of lines atop a mix of texture, distressed […]Read more "SFW: Jarret’s F/W 2016 Collection"
Seoulites are no stranger to the necessities of big city-living—This Fashion Week, Kumann Yoo Hye Jin has crafted a collection of ladylike basics for the city that are anything but. Three words: Clean, classic, feminine. These values are not only the core of the collection, but they are also defined through each piece. Drawing attention […]Read more "SFW: KUMANN YOO HYE JIN’s F/W 2016 Collection of Classics"
Please introduce yourself and your brand Adulescent. Li: My name is Juun Li, and this is Jongyun Park. At first we just wanted to spread our idea of ‘don’t grow up’. That’s the first [idea] we wanted to spread to the masses, and we were thinking of how to spread it. In the process, we […]Read more "Interview: Behind Korean Brand Adulescent"
A striking collection of favorites, Surreal But Nice’s latest has you ready to make your shopping list. It was a fashion recipe, giving the brand’s name a new meaning: Heavy on the stripes, beneath the berets, leather, and sequins; a hint of sass in fishnets and heels; a dash of refinement for flavor. The simple […]Read more "Seoul FW SS’16 : Surreal But Nice"
With a Parisian sense of effortless chic, designer Eunju Hong in collaboration with Vlades conceptualized a puzzle. This puzzle brought together individual pieces of fashion: masculinity and femininity; classic and modern; edgy and safe; abstract and practical. Windswept hair and boyish looks did nothing to hide the models’ feminine charms, instead enhancing body lines and […]Read more "SFW F/W 15: Enzuvan x Vlades"
Always designing a top collection, J Koo brought together chic and casual pieces for a fabulous, upbeat show. Bringing summer into fall with bermudas and coulettes, minimal playful geometric patterns and appliques didn’t let the lively scent of summer fade just yet. Matching pieces were the recipe for chic, with knee-length pleated skirts for an […]Read more "SFW F/W 15: J Koo"
Leading us into a winter atmosphere, Jehee Sheen designed a classic menswear collection of sophistication and masculinity. Dark and moody pieces of grays and blacks dominated the show, relying on leather, fur, and suit separates for a refined atmosphere. Breaking the ice with a playful print, a leopard jacket and jeans combination mellows out the […]Read more "SFW F/W 15: Jehee Sheen"
After a memorable appearance at New York Fashion Week, Beyond Closet jumped back in the ring for Seoul Fashion Week. The “New Orange Boy” collection, an assortment of pieces representing a new generation of wealthy youth, comes complete with a distinguished orange print popping up throughout the collection. Mixing prints and textures, the looks were […]Read more "SFW F/W 15: Beyond Closet"
Heich es Heich crafted the perfect unisex menswear collection, sleek styles with a classic touch for harmony. The usual winter colors of gray, black, and white were anything but typical, as the monochrome hues upped the pieces’ “cool” factor. A casual attitude paired with simple, fresh makeup kept eyes on the designs, with the perfect […]Read more "SFW F/W 15: Heich es Heich"
Kicking off Seoul Fashion Week, VanHart di Albazar likened clean and classic to fall, with layers buried under ageless patterns and textures. Calling VanHart di Albazar a fusion of “Italian classic values [and] Asian sentiment”, Du-young Jung is all about tiptoeing the line of classic and modern. The subtle sensation of long, timeless coats paired […]Read more "SFW F/W 15: VanHart di Albazar"
Now a seasoned player at NYFW, Son Jung Wan took her latest collection to another level presenting 42 vibrant pieces for the Fall season. A perfect way to continue the mood of of love on the afternoon of Valentine’s day, Son’s cashmere and wool outerwear were incredibly breathtaking and enviable in the current arctic freeze […]Read more "MBFW New York: Son Jung Wan AW 15 – Colorblast Love"
Two words: Wearable youth. Originally expressing her creativity through furniture arrangements, Kimmy.J’s Creative Director Heejin Kim felt her artistic imagination was stifled, and quickly succeeded in climbing the fashion ranks. Graduating from the Saint Martins College of Art and Design, Ms. Kim swiftly captured the attention of the fashion savvy with inspirational and desirable designs. […]Read more "Designer Spotlight: Kimmy.J"
One word, one concept. Jewelry of style and grace, VINTAGEHOLLYWOOD is the object of affection for many women. Designer Boram Seo, a Seoul native, created the brand based on the juxtaposition of old and new- Vintage and Hollywood, the past and the present. Created in 2008, VINTAGEHOLLYWOOD started as an online jewelry brand, but has […]Read more "Vintage Hollywood"
Sporting clean lines and silhouettes, Studio K is a hub of trendy and must-have pieces. Behind the sewing machine is designer Hyejin Hong who, after attending the Rhode Island School of Design, came back to Korea to launch Studio K in 2006. Studio K has since navigated through the ranks of Korean fashion and managed […]Read more "The Studio K"