SFW F/W 2015: PUSHBUTTON

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Piecing together an eccentric assortment of nostalgia, pushBUTTON rebuffed the typical winter mood in favor of a refreshing, energizing collection. Past trends came back to life with a fresh twist; structured shoulders accompany voluminous hair in an amusing take on 80’s trends. Deliberately clashing patterns, with combinations of houndstooth, ruffles, and stripes paired with calf-high socks, shaped animated outfits that are both endearing and exciting to viewers. Rambunctious shades of yellow, khaki, and blue dominated the runway, with a few muted neutrals and shine for an ironic sense of balance. Relaxed, loose-fit pants mellow out the models’ fierce expressions, offsetting the strong pieces. Creating lively designs with a retro edge, pushBUTTON once again infuses fun and whimsy into fashionistas’ daily lives.
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Photography by IFBK Contributor Lavar Plummer 

Article by IFBK

-IFBK

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