NYFW: JAY GODFREY S/S15 – Rodeo in Paris

DSC_0373It was like walking into a western rodeo in the middle of Paris. A rustic scene centered on mounds of golden hay captured the alluring Spring collection of Jay Godfrey’s western-inspired fashion show on Sept 4, at The Hudson Hotel, NYFW.

The presentation format, titled “Electric West,” showcased a beautiful balance of delicate and raw. Strong suede fringe looks, stretched denims, and bold graphic prints juxtaposed with soft tea-stained ivory lace and other beautiful embellished fabrics created an atmosphere reminiscent of western Americana trapped in high society Paris. Bibbed shirting, fringed dresses, atypical hemline skirts and ponchos nodding to the line’s western inspiration, while still chic and ladylike with silhouette accentuating pieces – keeping with Godfrey’s signature metropolitan style. Accessories including suede chapeaus, ornate bracelets and chains, adding to the collection’s Western charm.

Jay Godfrey’s spring line draws influences from the late 60s and 70s rock where country and western music tones created legends in classic rock. For the first time, denim was incorporated into his collection. And to reinforce its feminine elements against raw textures, the live performance by Igdy Dean at the fashion show, who rhythmically banged on her drums while synthesizing her guitar, all while barefoot, created the perfect backdrop for Jay Godfrey’s refreshingly rebellious, perfectly electric Spring15 collection.


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 Article & Photography by Contributor Julie Byun |@BCMNY




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